Inovasi Pariwisata Desa Berbasis Cultural Immersion dan Eco-Tourism untuk Meningkatkan Pendapatan Asli Desa
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Abstract
Penelitian ini mengeksplorasi inovasi pariwisata desa melalui pendekatan cultural immersion dan eco-tourism sebagai strategi peningkatan pendapatan asli desa di Indonesia. Menggunakan metode penelitian kualitatif deskriptif dengan pendekatan library research, studi ini menganalisis implementasi konsep wisata berbasis budaya dan lingkungan dalam konteks pembangunan desa berkelanjutan. Temuan penelitian menunjukkan bahwa integrasi cultural immersion dan eco-tourism dapat meningkatkan pendapatan asli desa hingga 40-60% melalui diversifikasi produk wisata, pemberdayaan masyarakat lokal, dan pelestarian aset budaya serta lingkungan. Model inovasi pariwisata desa yang dikembangkan meliputi empat komponen utama: pengembangan produk wisata autentik, pemberdayaan komunitas lokal, konservasi lingkungan, dan digitalisasi promosi. Penelitian ini menyimpulkan bahwa pariwisata desa berbasis cultural immersion dan eco-tourism tidak hanya memberikan dampak ekonomi positif tetapi juga berkontribusi terhadap pelestarian budaya lokal dan keberlanjutan lingkungan, sehingga dapat menjadi model pengembangan desa wisata yang berkelanjutan di Indonesia.
Keywords: pariwisata desa, cultural immersion, eco-tourism, pendapatan asli desa, pembangunan berkelanjutan
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